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Privacy and cookies

On this page, you will find Silmäasema’s privacy notices.

Silmäasema's Privacy Notices

Cookies


We use cookies and similar technologies on our website to improve your browsing experience and provide content tailored to your interests.


What are cookies?


Cookies are small text files that are stored on your device when you use our online services.


We use cookies to:


Ensure our services operate reliably and securely.

Collect information about how our services are used, such as which pages you visit and which features you use. This helps us understand our users' needs and improve our services.

Tailor content and marketing communications based on your interests.

How are cookies managed?


We only use cookies with your consent. In your cookie settings, you can choose the purposes for which we may collect information through our online services.


You can change your cookie settings at any time by selecting "Change cookie settings" at the bottom of the page.


We use both session cookies and persistent cookies. Session cookies are automatically deleted when you close your browser. Persistent cookies remain on your device for a specified period or until you delete them.

Types of cookies we use

Strictly necessary cookies

Strictly necessary cookies are always enabled to ensure that our website functions properly. These cookies cannot be disabled.

  • Certain Salesforce Commerce Cloud cookies.

Performance cookies

Performance cookies help us understand how our customers use our website. We use this information to improve the usability of our website and enhance the customer experience. These include various analytics cookies.

  • Google, Google Analytics, Hotjar, Saleforce Commerce Cloud, Visual Web Optimizer (VWO)

If you have also accepted marketing cookies, some analytics data may, with your consent, be shared with Google Ads for the purpose of measuring and optimising advertising.

Personalisation cookies

Personalisation cookies help us provide content that is relevant to you when you use our website.

  • Salesforce, Salesforce Commerce Cloud

Marketing cookies

Marketing cookies help us provide content that is relevant to you on our commercial websites through our trusted partners.


We use combined data from Google Analytics and Google Ads to personalise and measure our advertising. If you accept marketing cookies (ad_storage), information about your use of our website may be linked to information associated with your signed-in Google account.


The use of this information is based on your consent. You can change your preferences at any time in the cookie settings.

You can change your cookie settings at any time by selecting "Change cookie settings" at the bottom of the page.


In addition to the cookie settings you choose on our website, you can delete or block cookies through your browser settings. Please note that if you do so, some features of our online services may not function as intended. For detailed instructions on how to delete or block cookies, please refer to your browser's help documentation.


On Silmäasema's online services, you can manage cookie preferences only for Silmäasema. Through the Your Online Choices website, you can allow or disable cookies used by individual advertising networks, enabling you to manage how advertising is personalised across other websites.

Your Rights and Data Requests


Every customer and patient whose personal data we process has certain rights guaranteed by law. Silmäasema may refuse to fulfil a request where permitted under applicable legislation. In such cases, we will explain the reasons for refusing the request. If you wish, you may also lodge a complaint with the relevant supervisory authority.


Some of Silmäasema's patient information systems transfer patient records to Kanta. Adult patients and customers can view their own patient records through the MyKanta service or the OmaSilmä App. You can sign in to MyKanta using your personal online banking credentials, a mobile certificate or an electronic identity card. More detailed instructions are available on Kela's MyKanta website.


Contact information and data requests

To submit an electronic data request, you must sign in using your personal online banking credentials. Once signed in, you can access your own information and complete the data request form for the information you wish to request.


You can also submit a data request by visiting any Silmäasema location, where you will be asked to complete a data request form provided by our staff. Please remember to bring a valid proof of identity.


If you have any questions, please contact our Data Protection Officer at: tietosuojavastaava@silmaasema.fi


Submit a data request here (Finnish) >>


This Privacy page was last updated on 26 May 2026.

Right to Object to the Processing of Personal Data and Direct Marketing
  • You have the right to object at any time to the processing of your personal data where Silmäasema processes it on the basis of its legitimate interests, for example for direct marketing or profiling purposes. When submitting your request, you should specify the grounds on which you object to the processing of your personal data.
  • If you object to direct marketing, Silmäasema will no longer process your personal data for direct marketing purposes. This means that you will no longer receive marketing communications about Silmäasema's products and services or personalised marketing content. You can also manage your direct marketing preferences by communication channel. For example, you may opt out of marketing emails while continuing to receive marketing by post. You may also object specifically to profiling carried out solely for direct marketing purposes.

Right to Know What Personal Data Is Held About You
  • You have the right to know whether your personal data is being processed. You also have the right to access your personal data and to receive a copy of it.
  • As a general rule, exercising your right of access is free of charge. However, if you request multiple copies of your personal data, Silmäasema may charge a reasonable fee to cover the administrative costs of providing them.

Right to Access Log Data and to Request Correction of Personal Data
  • You have the right to request that Silmäasema correct or complete any personal data relating to you that is inaccurate, incorrect or incomplete.
  • You should inform Silmäasema of any changes to your personal data. Where you are able to update your personal data yourself through Silmäasema's online services, you are responsible for ensuring that any inaccurate, incorrect or incomplete information is updated.

Right to Erasure and Restriction of Processing
  • You have the right to request that Silmäasema erase your personal data. Silmäasema will assess whether it is required to do so under applicable data protection legislation. Where Silmäasema is legally required to retain personal data under other legislation, it cannot erase that information.
  • You also have the right to request that Silmäasema restrict the processing of your personal data in situations provided for under applicable data protection legislation, for example while your objection to the processing of your personal data is being considered.

Right to Data Portability
  • You have the right to receive the personal data you have provided to Silmäasema in a structured, electronic format and to transfer that data to another controller, provided that Silmäasema processes the data on the basis of your consent or a contract.
  • Where available through Silmäasema's electronic services, you may also choose to transfer your personal data and other information relating to you directly to third parties.

Right to Withdraw Consent

Where the processing of your personal data is based on your consent, you have the right to withdraw that consent at any time. Withdrawing your consent does not affect the lawfulness of any processing carried out before the withdrawal, nor does it affect processing based on any legal basis other than consent.

Right to Lodge a Complaint with a Supervisory Authority

You have the right to lodge a complaint with the relevant supervisory authority, or with the supervisory authority in the EU Member State where you reside or work, if you believe that Silmäasema has processed your personal data in breach of applicable data protection legislation.